Palabras clave
media consumption
media effect
election
citizenship duty
trust.
Cómo citar
Resumen
Commercialization of universities' research achievements is a complex activity which completes the chain of transforming idea of technology and leads to wealth creation, entrepreneurship and financial autonomy of universities. Also, knowledge management is one of these tools. Knowledge management is the process of creating value from intangible assets of organization. This intangible asset or knowledge is considered as an essential factor and vital source for organizations and future competitive advantages will be manifested in the form of organizations' capacity to manage knowledge. The purpose of present study was to prioritize factors affecting commercialization of knowledge with a knowledge management approach. This descriptive study is from survey type. In present study, inferential methods have been used to analyze quantitative data. Friedman test was also used to prioritize factors and confirmatory factor analysis (CFA) technique was utilized to determine the impact level of each affecting factor of knowledge commercialization.
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