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Abstract
Este artículo proporciona una revisión de literatura de la historia de la teoría de juegos y sus pronósticos, así como también modelos mentales y emociones estratégicas aplicadas en las instituciones económicas y la sociedad en general. El hilo común en este trabajo es referirse a las teorías en la administración estratégica empresarial basada en la teoría de juegos para de esta manera tener una comprensión profunda de la aplicabilidad de estas teorías en los mercados competitivos.
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